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Tim Cook says Apple will raise prices as memory chip shortage tightens

A surge in AI-driven demand for memory chips has made it impossible to shield customers from rising costs, the outgoing CEO said

Tim Cook says Apple will raise prices as memory chip shortage tightens

Tim Cook says Apple will raise prices as memory chip shortage tightens

Published June 18, 2026 · Category: Markets

Overview

A surge in AI-driven demand for memory chips has made it impossible to shield customers from rising costs, the outgoing CEO said

Source

Originally published at qz.com.

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