CoProduction Salon Founder Heba Korayem Reveals Why Arabic Scripted Drama Is a $2 Billion Seasonal Asset Class That Global Investors Have Been Overlooking
<i>CoProduction Salon founder Heba Korayem sets out why Arabic scripted drama is a $2 billion seasonal asset class with production costs a fraction of Western benchmarks, and why global capital has been slow to find it. </i><span class="byline">DUBAI, UAE , June 18, 2026 -- Every year, for thirty days, the Arabic-speaking world...
CoProduction Salon Founder Heba Korayem Reveals Why Arabic Scripted Drama Is a $2 Billion Seasonal Asset Class That Global Investors Have Been Overlooking
Overview
<i>CoProduction Salon founder Heba Korayem sets out why Arabic scripted drama is a $2 billion seasonal asset class with production costs a fraction of Western benchmarks, and why global capital has been slow to find it. </i><span class="byline">DUBAI, UAE , June 18, 2026 -- Every year, for thirty days, the Arabic-speaking world...
Source
Originally published at markets.businessinsider.com.
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